The Secret to Building a Visionary Organization

Many leaders view retirement – whether a few years or a few decades away – as a finish line.

But increasingly these leaders, especially for those who are closer to retirement, are finding that being too young to retire but too old to find a job has become a critical issue.

Retirement doesn’t have to be the last great thing a leader does. It can be the gateway to a leader’s greatest season of influence.

We may live ten years longer than our parents and may even work twenty years longer, yet power is moving to those ten years younger.

Are leaders in this age group facing a decades long “irrelevancy gap”?

Many of us feel like we’re growing whole rather than growing old. What if there was a new, modern archetype of elderhood, one that was worn as a badge of honor, not cloaked in shame?

Chip Conley

THE QUICK SUMMARY – Wisdom @ Work: The Making of a Modern Elder by Chip Conley

Experience is making a comeback. Learn how to repurpose your wisdom.

At age 52, after selling the company he founded and ran as CEO for 24 years, rebel boutique hotelier Chip Conley was looking at an open horizon in midlife. Then he received a call from the young founders of Airbnb, asking him to help grow their disruptive start-up into a global hospitality giant. He had the industry experience, but Conley was lacking in the digital fluency of his 20-something colleagues. He didn’t write code, or have an Uber or Lyft app on his phone, was twice the age of the average Airbnb employee, and would be reporting to a CEO young enough to be his son. Conley quickly discovered that while he’d been hired as a teacher and mentor, he was also in many ways a student and intern. What emerged is the secret to thriving as a mid-life worker: learning to marry wisdom and experience with curiosity, a beginner’s mind, and a willingness to evolve, all hallmarks of the “Modern Elder.”

In a world that venerates the new, bright, and shiny, many of us are left feeling invisible, undervalued, and threatened by the “digital natives” nipping at our heels. But Conley argues that experience is on the brink of a comeback. Because at a time when power is shifting younger, companies are finally waking up to the value of the humility, emotional intelligence, and wisdom that come with age. And while digital skills might have only the shelf life of the latest fad or gadget, the human skills that mid-career workers possess–like good judgment, specialized knowledge, and the ability to collaborate and coach – never expire.

A SIMPLE SOLUTION

You don’t have to be on the other side of fifty to find the concept of becoming a “Modern Elder” relevant. The age at which we’re feeling self-consciously “old” is now creeping into some people’s thirties.

Digital platforms are disrupting virtually all industries, and the result is that more and more companies are relentlessly pursuing young hires, seemingly placing high DQ (digital intelligence) above all other skills.

The problem is that many of these young digital leaders are being thrust into positions of power with little experience or guidance.

At the same time, there exists a generation of older workers with invaluable skills – high EQ (emotional intelligence), good judgment born out of decades of experience, specialized knowledge, and a vast network of contacts.

With more generations in the workplace than ever before, elders have so much to offer those younger than them.

What if Modern Elders were the secret ingredient for the visionary organizations of tomorrow? What lessons must a Modern Elder learn?

Evolve

If we’re too wedded to the past and to the costume of a traditional elder – making wise pronouncements from the pulpit – we aren’t likely to grow much of a congregation.

As we enter midlife, we embark upon a creative evolution that amplifies our specialness while editing out the extraneous. After a lifetime of accumulation, we can concentrate on what we do best, what gives us meaning, and what we want to leave behind.

Sometimes, reframing your identity is not an internal shift in your values, but an external rearranging of your life to once again give priority to that which is most life-affirming for you.

Learn

There is great value in adopting a beginner’s mind and how to use this fresh perspective to increase your ability to learn.

Our world is awash in knowledge, but often wanting in wisdom. To stay relevant, it’s not just about learning something new, it’s also about learning new ways to access the information at our fingertips.

Teaching and learning are symbiotic. You can’t be a teaching legend without living on the learning edge.

Collaborate

By leveraging your ability to collaborate, you can make something bigger.

With five generations in today’s workplace, we can either operate as separate isolationist countries with generation-specific dialects and talents coexisting on one continent, or we can find ways to bridge these generational borders and delight in learning from people both older and younger than us.

Counsel

A byproduct of being seen as the elder at work is becoming the confidant of younger employees who want to bathe in your fountain of wisdom and are likely to be more candid with you as they don’t see you as a competitive threat.

While collaboration is a team sport, counseling is one-on-one, becoming a confident to your younger colleagues.

Smart companies know that while their competitors may outsource “counsel” to outside coaches who may offer some general wisdom, being a wise advisor can be so much more effective when an advisor is a wise elder who is in the trenches day to day with the advisee

Chip Conley, Wisdom @ Work: The Making of a Modern Elder

A NEXT STEP

Author Chip Conley devotes extensive help to leaders who want to go through the four lessons listed above. In order to get a taste of these resources, set aside some time to consider each of the following:

Evolve

Ask a minimum of a half-dozen coworkers, friends, or family to answer the following question: “When you think of me in good times or bad, what are the core qualities that I exhibit? What are the positive ones? And what are the more challenging ones?”

Before you read anyone else’s answers, answer these yourself, being as candid as you can, knowing you don’t need to share this with anyone else.

  • Can you identify your identity?
  • What are the durable traits or qualities you want your reputation built on?
  • What qualities are you ready to part ways with?

The capacity for change with a ballast of continuity defines the Modern Elder.

Learn

While it contradicts the stereotype that older people become more narrow-minded and set in their ways, there’s glorious evidence that post-fifty, many elders return to a childlike sense of wonder.

  • How can you become more curious?
  • What’s a subject – unrelated to your work – in which you could become one of the world’s leading experts?
  • How will your create necessary time in your schedule for wondering about the world?

Essential for a Modern Elder is the desire to experience something new and unexpected rather than regress into what is comfortable and familiar.

Collaborate

Your capacity to collaborate will improve if you create team norms that help everyone feel that the group is there to support you and the mission, as opposed to undermining you. Here are a few group norms that have proven to be effective:

  • Try to encourage everyone to participate in group discussions, especially those representing diverse demographics and viewpoints.
  • Lead by example by not interrupting teammates during conversations and giving credit to people for their earlier idea as you built upon it.
  • Call out intergroup conflicts so you can resolve matters in person.

As a Modern Elder, we have the capacity to be a “first-class noticer,” paying close attention to what is happening around us, and helping make sure everyone on the team is contributing.

Counsel

You may learn that your true value comes in those times when you get the counselor role right. Here are some best practices in counseling:

  • Listen both to the story and for the story and beware of pre-judging.
  • Assuming it feels appropriate, self-reveal something about your history that will help others understand they’re not alone.
  • Prove your loyal – first and foremost by explicitly committing to confidentiality.

Spiritually radiant, physically vital, and socially responsible Modern Elders feel generative when they create the space for those younger than them to accelerate their learning by means of providing wise counsel.


Part of a regular series on 27gen, entitled Wednesday Weekly Reader

During my elementary school years one of the things I looked forward to the most was the delivery of “My Weekly Reader,” a weekly educational magazine designed for children and containing news-based, current events.

It became a regular part of my love for reading, and helped develop my curiosity about the world around us.

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Celebrating 100 Years of Magic: New Disney Books Arrive

For 100 years, the Walt Disney Company’s passion has been storytelling. From one generation to the next, the greatest stories live forever.

The Walt Disney Company will mark its 100th anniversary in 2023, timed to its founding by Walt Disney and Roy O. Disney on October 16, 1923. The year 2023 will celebrate the journey and storytelling of Disney’s creative visionaries across the decades, as well as the fans and families who have brought Disney into their hearts to create cherished memories during the past 100 years.

And of course, I will kick off my personal version of that celebration with three new Disney history books, just released for the occasion.

The Story of Disney 100 Years of Wonder

As part of the festivities, this must-have coffee table book showcases the company’s history and rich legacy – past, present, and future – through vibrant voices and rare Disney concept art and photographs.

On October 16, 1923, Walt Disney and his brother Roy founded what we now know to be The Walt Disney Company. Walt’s passion and vision continues to inspire creative development across the company. As a result, Disney characters – and their stories – have touched the lives of generations of fans. They encourage a belief that dreams really can come true.

As the official companion to the touring exhibition by Walt Disney Archives and SC Exhibitions, The Story of Disney: 100 Years of Wonder serves as a treasure trove for pop culture enthusiasts, artists, art collectors, and Disney fans.

Walt Disney: An American Original

This must-have biography tells the story of Walt Disney’s life – told as no other book can!

Walt Disney is an American hero. From Mickey Mouse to Disneyland, he changed the face of American culture. His is a success story like no other: a man who developed animated film into an art form and made a massive contribution to the folklore of the world.

After years of research, respected Hollywood biographer Bob Thomas produced a definitive biography of the man behind the legend of Disney: the unschooled cartoonist from Kansas City who when bankrupt on his first movie venture and developed into the genius who produced unmatched works of animation, and ultimately was the creative spirit of an international entertainment empire that has enchanted generations.

Complete with a collection of rare photographs, Walt Disney: An American Original is a fascinating and inspirational work that captures the spirit of Walt Disney.

This Commemorative Edition includes new:

  • introductions from Jeff Kurtti and Marcy Carriker Smothers
  • a 32-page photo insert with rare behind-the-scenes photos
  • endnotes to add further context and connect Walt’s story to today

The Official Walt Disney Quote Book

This special edition quote book showcases insights from Walt Disney, along with rare Disney photographs.

Walt Disney once said, “There is more treasure in books than in all the pirates’ loot on Treasure Island and at the bottom of the Spanish Main. . . .” Never has this been truer than within these pages.

This collection of quotations from the co-founder of The Walt Disney Company ranges from the well-known to the obscure, but all are assured to entertain, enlighten, and inspire. His words have been gleaned from publications, productions, and interviews over the breadth of his amazing career. Some are simple nuggets of homespun wisdom, while others are statements of knowledge gained while he crafted the enchanting films, televisions shows, and unparalleled experiences that are so beloved by audiences the world over.

The Official Walt Disney Quote Book has been compiled for anyone eager to learn more about a man who had such an incredible, positive impact on his own time and on the future yet to be – Walt Disney, the Showman of the World.


Part of a regular series on 27gen, entitled Wednesday Weekly Reader

During my elementary school years one of the things I looked forward to the most was the delivery of “My Weekly Reader,” a weekly educational magazine designed for children and containing news-based, current events.

It became a regular part of my love for reading, and helped develop my curiosity about the world around us.

American History: Understanding the American People by Understanding Disney History

I’ve alway loved learning about history – in particular, American history. In addition to the hundreds of books I’ve read over the years, both my undergraduate and graduate degrees are accompanied by a minor in history.

My love of American history was set in motion by virtue of the fact that I was born in the spring of 1958, thus placing me in the high school graduating class of 1976 – the 200th celebration of America’s declaration of independence from England.

There were many activities from that senior year that hold a special place in my mind, but the one near the top involves Disney – and serves as a great connection to this week’s Wednesday Weekly Reader.

Disney Theme Parks and America’s National Narratives takes a public history approach to situating the physical spaces of the Disney brand within memory and identity studies.

For over 65 years, Disney’s theme parks have been important locations for the formation and negotiation of the collective memory of the American narrative. Disney’s success as one of America’s most prolific storytellers, its rise as a symbol of America itself, and its creation of theme parks that immerse visitors in three-dimensional versions of certain “American” values and historic myths have both echoed and shaped the way the American people see themselves. 

Like all versions of the American narrative, Disney’s vision serves to reassure us, affirm our shared values, and unite a diverse group of people under a distinctly American identity – or at least, it did. 

The book shows how the status Disney obtained led the public to use them both as touchstones of identity and as spaces to influence the American identity writ large. This volume also examines the following:

  • How Disney’s original cartoons and live-action entertainment offerings drew from American folk history and ideals
  • How their work during World War II cemented them as an American symbol at home and abroad
  • How the materialization of the American themes already espoused by the brand at their theme parks created a place where collective memory lives
  • How legitimization by presidents and other national figures gave the theme parks standing no other entertainment space has
  • How Disney has changed alongside the American people and continues to do so today.

The book explores how five specific factors have worked in concert over time to transform Disney’s theme parks from simple amusement parks to places where the collective memory of the American narrative is shaped.


My Disney experience during the 60s – early 70s was limited to television and movies. But when 1975 rolled around, something magical happened.

Disney’s “America on Parade” was a unique parade at Disneyland and Walt Disney World from 1975-1976, honoring the United States of America on the occasion of its bicentennial anniversary in 1976.

I was a senior in high school that year – the class of ’76. Many activities planned for that class year revolved around celebrating the Bicentennial.

And this happened…

During the parade, recorded marching music playing from speakers in the floats was mixed with the same melodies played by live bands Disney had invited from high schools across the country.

The Mount Juliet High School “Band of Gold” was invited to participate in America on Parade.

Marching down Main Street, playing some of the music I love best – now that was something special.


As the Walt Disney Company celebrates its 100th anniversary this year, a look back at both the life of Walt Disney and the company he founded are intertwined with the concepts, images, and spirit of America.

Walt Disney had a deep love and respect for America:

Actually, if you could see close in my eyes, the American flag is waving in both of them and up my spine is growing this red, white, and blue stripe.

As author Bethanee Bemis states in her book, “Disney theme parks are some of the foremost places where the nation consumes its collective memory of the American Experience, where they see many of the stories and cultural myths that make up the American national narrative.”

Disney is in the business of selling memories. Not just memories of family vacations, but memories of stories from American history.

Bethanee Bemis

According to Bemis, “Walt Disney was not the first to use history to inspire his storytelling nor the first to turn history into a physical experience. He was, however, the first to use a brand that had itself already become symbolic of a nation’s history to create that physical experience.”

Disney Theme Parks and America’s National Narratives is a scholarly work (the author is a museum specialist at the National Museum of American History at the Smithsonian) that is an important addition to the collective body of Disney history.

This book will be of interest to students and scholars of history, media, cultural studies, American studies and tourism – and of course, Disney nerds like me.


Part of a regular series on 27gen, entitled Wednesday Weekly Reader

During my elementary school years one of the things I looked forward to the most was the delivery of “My Weekly Reader,” a weekly educational magazine designed for children and containing news-based, current events.

It became a regular part of my love for reading, and helped develop my curiosity about the world around us.

Honoring Walt Disney’s Greatest Creation

The books in my Disney library are a valuable resource for my ongoing quest in learning the story of Walt Disney and the “kingdoms” he created; kingdoms that continue to expand in the 56 years since his passing.

But even books have limitations…

You can dream, create, design, and build the most wonderful place in the world…but it requires people to make the dream a reality.

Walt Disney

Over the years I have been fortunate to make friends among Disney Cast Members, both current and past. A handful of those friends have been Imagineers, and as you may imagine, they are amazing storytellers, creative geniuses, and innovative to the core.

So…learning more about Imagineering? Sign me up – literally!

When the news that a new steaming service called Disney+ was coming in the fall of 2019, I was delighted – so much, that I signed up for a 3-year subscription as soon as they became available.

When the initial programming schedule was released, and included the 6-part series “The Imagineering Story,” I was ecstatic – it was among the first programs I watched on the new service.

When the book The Imagineering Story was announced, I was literally stopped what I was doing and pre-ordered the book.

There’s really no secret about our approach. We keep moving forward – opening new doors and doing new things – because we’re curious. And curiosity keeps leading us down new paths. We’re always exploring and experimenting…we call it Imagineering –   the blending of creative imaginational and technical know-how.

Walt Disney

The Imagineering Story continues the behind-the-scenes journeys first revealed in the books Walt Disney Imagineering: A Behind the Dreams Look at Making the Magic Real (1995) and its sequel Walt Disney Imagineering: A Behind the Dreams Look at Making MORE Magic Real (2010).

The book goes deep into the personalities, stories, and adventures of the men and women who brought create magic around the world.

More than just the theme parks (though that would have been awesome enough), every resort hotel, shop and business setting, cruise ship, and entertainment setting exists largely through the men and women of Disney Imagineering.

The Imagineering Story greatly expands the award-winning filmmaker Leslie Iwerks’ narrative of the fascinating history of Walt Disney Imagineering.

The entire legacy of Walt Disney Imagineering is covered from day one through future projects with never-before-seen access and insights from people both on the inside and on the outside. So many stories and details were left on the cutting room floor for the series – this book allows an expanded exploration of the magic of Imagineering.

Every one of the 731 pages was filled with stories that brought the Disney Experience alive.

The experience of Disney – primarily in the theme parks, but now expanded to other resorts, retail shops, and cruise ships – can be traced back to Walt Disney. His untimely death in 1966 could have left a void in the creativity of the Disney empire.

But I believe his greatest act of genius had its origins in 1952, as he began to pull together veterans of film and animation work for a special project that came to be known as Disneyland.

That group of versatile animators and art directors was the foundation of a group that came to be called the Imagineers.

Out of this group, Disney historian Tim Hauser reflects, “came the theories, aesthetics, design, and engineering of Disneyland; the advancement of three-dimensional storytelling; the development of robotic techniques in Audio-Animatronics; and the perpetuation of an ‘architecture of reassurance’ as inspired by Walt Disney’s personal sense of optimistic futurism.”

Today Walt Disney Imagineering remains the design, development, and master-planning branch of company, with over 140 disciplines working toward the common goal of great stories and creating great places.

Walt Disney wanted Disneyland to be essentially a movie that allows you to walk in and join in the fun. Imagineers – many whom had worked with Walt Disney since the 1930s – literally brought those movies to life with their multiple disciplines. He knew from his filmmaking experience that story was everything to the audience. Disney knew he must immerse the theme park guest in living storytelling scenarios.

Designing the Guest’s experience is what Walt Disney’s Imagineers came to call “the art of the show,” a term that applies to what the Imagineers did at every level, from the broadest conceptual outlines to the smallest details, encompassing visual storytelling, characters, and the use of color.

Walt Disney realized that a visit to an amusement park could be like a theatrical experience – in a word, a show. Walt saw that the Guests’ sense of progressing through a narrative, of living out a story told visually, could link together the great variety of attractions he envisioned for his new kind of park. While traveling through their stories, Guests would encounter, and even interact with, their favorite Disney characters, and who would be transformed, as if by magic, from their two-dimensional film existence into this special three-dimensional story world.

As designers, the Imagineers create spaces – guided experiences that take place in carefully structured environments, allowing the Guests to see, hear, smell, touch, and taste in new ways. In effect, Imagineers transform a space into a story place.

Ultimately, the Imagineers gave Guests a place to play, something Walt believed that adults needed as much as children. The design of the Imagineers gives power to the Guests’ imagination, to transcend their everyday routine. Walt Disney insisted that Guests should “feel better because of” their experiences in Disney theme parks, thus establishing the art of the show.

For the Imagineers, that meant considering everything within and relating to the parks as design elements. To build effective story environments and assure Guest comfort, the designers realize that they always had to assume the Guests’ position and point of view, and just as Walt did, to take the Guests’ interests to heart and defend them when others didn’t think it mattered.

It is up to the designers to provide Guests with the appropriate sensory information that makes each story environment convincing. This means that design considerations go beyond the attractions themselves to the service and operations staff, transportation, restaurants, shops, rest rooms – even the trash cans.

The secret to Disney magic that the Imagineers bring to life is in the details!

Recently celebrating their 70th anniversary, the Imagineers have delivered – time and time again. To date, the Imagineers have built twelve theme parks; dozens of resort hotels; 5 cruise ships with two more under construction; 2 water parks; and ongoing development in existing parks and Disney properties around the world.

The Imagineers bring the Disney magic alive.

The Imagineering Story brings the Imagineers to life.

I have a hard time ranking the books in my Disney library – but The Imagineering Story is going to be in my all-time Top Ten from now on, and a highly-recommended book for anyone who wants a deeper understanding of the creative genius (and occasionally weirdness) of that special and unique blend of artists and engineers who took the dreams of one man, Walt Disney, and brought them to life. 


 Part of a regular series on 27gen, entitled Wednesday Weekly Reader

During my elementary school years one of the things I looked forward to the most was the delivery of “My Weekly Reader,” a weekly educational magazine designed for children and containing news-based, current events.

It became a regular part of my love for reading, and helped develop my curiosity about the world around us.

Delivering Disney Magic: Dick Nunis, Walt’s Apprentice

If you read about the origins and development of Disneyland in the early 1950s leading up to its opening in July 1955, the well-know names start with Walt and Roy Disney, followed by a small-but-influential group of Disney studio team members who used their imaginative talents to transfer ideas from the screen to reality.

Of course, that is an important part of the history of Disney – we wouldn’t have the parks without their creative brilliance.

But it’s one thing to create a place like Disneyland, and a whole other thing to run a place like Disneyland.

During the final, frenzied weeks of construction leading to opening day on July 17, 1955, the name Dick Nunis appears in the history of Disneyland – a new college graduate, hired to be a “gofer” for Van Arsdale France, who created the first orientation and training program for employees.

Nunis had met Walt Disney several years before (Walt’s daughter Diane was a classmate of Nunis, and was dating her husband-to-be Ron Miller, a teammate of Nunis’ at USC). That memorable first encounter included a ride on “The Carolwood Pacific Railroad” – a miniature train with over 1/2 mile of track circling Walt Disney’s home (one of the four foundational origin stories of Disneyland, but that’s for another day).

That train ride with Walt Disney foreshadowed the future of Dick Nunis, as he progressed from a gofer to chairman of Walt Disney Attractions, a forty-four year career at Disney on the operations side of the parks. 

Walt’s Apprentice: Keeping the Disney Dream Alive is the memoir of Disney Legend Dick Nunis. It is a warm personal reminiscence of learning directly from Walt Disney for 12 years, followed by more than 30 years devoted to championing his vision and standards as the Disney empire grew.

The story covers Disney’s highlights, including the 1960 Winter Olympics, 1964-1965 New York World’s Fair, and the development and opening of Disneyland, Walt Disney World, Epcot, Tokyo Disneyland and Disneyland Paris. 

Unlike other Disney books, this story is told from the perspective of operations rather than Imagineering. It touches on decisions that defined the guest experience and Disney’s reputation for quality in areas ranging from capacity and people-moving, training, delivering a consistent “good show,” food service, and more.

This first-person narrative is presented as a series of wide-ranging vignettes. Some vignettes focus on personal, character-shaping events, such as the injury that ended his collegiate football career. Other stories touch on national events, such as Nikita Khrushchev’s derailed visit to Disneyland, the decision to close the park following the assassination of John F. Kennedy, and Ronald Reagan’s assistance in expediting the visa process for cast members staffing the Epcot World Showcase. Few people have enjoyed a life so immersed in Disney magic.

These stories share that magic through the memories of one of the original doers and dreamers.

In my personal research and study of the history of the Disney company, I had long noticed the name of Dick Nunis and the many contributions he made at each stage of his Disney career.

When I learned that the long-rumored book from Nunis was being published, it went to the top of my list.

It did not disappoint!

As one of a very few individuals still alive who worked closely with Walt Disney, Walt’s Apprentice chronicles how Nunis learned directly from Walt Disney for a dozen years, then spent the next thirty years devoted to championing Walt’s vision and standards as Disney grow into a worldwide enterprise, “creating happiness” for young and old alike.

If you want to read a first-person narrative on Disney with a focus on the operational side, Walt’s Apprentice is a must.


Part of a regular series on 27gen, entitled Wednesday Weekly Reader

During my elementary school years one of the things I looked forward to the most was the delivery of “My Weekly Reader,” a weekly educational magazine designed for children and containing news-based, current events.

It became a regular part of my love for reading, and helped develop my curiosity about the world around us.

How to Help Math-Lovers (and Math-Haters) Translate the Numbers That Animate Our World

We live in a world in which our success often depends on our ability to make numbers count.

There are some authors from which I will preorder their book without question. They demonstrate the rare ability to communicate concepts with ease, giving the reader just enough information to satisfy without being overly verbose. They present an intriguing concept, provide in-depth information, and make you wonder, “That’s simply brilliant.” And better yet, they provide solid application – ways to help you translate information into action.

Chip Heath is one of those.

Along with co-author Karla Starr, Heath’s new book Making Numbers Count arrived on my porch yesterday, and I eagerly consumed it overnight.

We lose information when we don’t translate numbers into instinctive human experiences.

Chip Heath & Karla Starr, Making Numbers Count

The subtitle, “The Art of Science of Communicating Numbers” is well-stated. Using four broad categories, the authors proceed to capture readers with stories, examples, and applications of how important numbers are in our everyday lives, and more importantly, how we can use them to communicate clearly to our audience – whether our family or organization-wide.

The categories are:

  • Translate everything, favor user-friendly numbers
  • To help people grasp your numbers, ground them in the familiar, concrete, and human scale
  • Use emotional numbers – surprising and meaningful – to move people to think and act differently
  • Build a scale model

In typical fashion, Heath provides footnotes that satisfy the curious and enough endnotes (31 pages!) to make even the most avid researcher approve.


How much bigger is a billion than a million?

Well, a million seconds is twelve days. A billion seconds is…thirty-two years.

Understanding numbers is essential—but humans aren’t built to understand them. Until very recently, most languages had no words for numbers greater than five—anything from six to infinity was known as “lots.” While the numbers in our world have gotten increasingly complex, our brains are stuck in the past. How can we translate millions and billions and milliseconds and nanometers into things we can comprehend and use?

Author Chip Heath has excelled at teaching others about making ideas stick and here, in Making Numbers Count, he outlines specific principles that reveal how to translate a number into our brain’s language. This book is filled with examples of extreme number makeovers, vivid before-and-after examples that take a dry number and present it in a way that people click in and say “Wow, now I get it!”

You will learn principles such as:

SIMPLE PERSPECTIVE CUES: researchers at Microsoft found that adding one simple comparison sentence doubled how accurately users estimated statistics like population and area of countries.
VIVIDNESS: get perspective on the size of a nucleus by imagining a bee in a cathedral, or a pea in a racetrack, which are easier to envision than “1/100,000th of the size of an atom.”
CONVERT TO A PROCESS: capitalize on our intuitive sense of time (5 gigabytes of music storage turns into “2 months of commutes, without repeating a song”).
EMOTIONAL MEASURING STICKS: frame the number in a way that people already care about (“that medical protocol would save twice as many women as curing breast cancer”).

Whether you’re interested in global problems like climate change, running a tech firm or a farm, or just explaining how many Cokes you’d have to drink if you burned calories like a hummingbird, this book will help math-lovers and math-haters alike translate the numbers that animate our world—allowing us to bring more data, more naturally, into decisions in our schools, our workplaces, and our society.

A clear, practical, first-of-its-kind guide to communicating and understanding numbers and data—from bestselling business author Chip Heath.


We believe in numbers not as background, not as decorations, but as central points, with profound stories to tell. We believe in numbers, deeply. We believe in making them count.

Chip Heath & Karla Starr


Part of a regular series on 27gen, entitled Wednesday Weekly Reader

During my elementary school years one of the things I looked forward to the most was the delivery of “My Weekly Reader,” a weekly educational magazine designed for children and containing news-based, current events.

It became a regular part of my love for reading, and helped develop my curiosity about the world around us.

The Unseen Value of Precision in Your Life

The phenomenon of precision, like oxygen or the English language, is something we take for granted, is largely unseen, can seldom be fully imagined, and is rarely properly discussed. Yet it is always there, an essential aspect of modernity that makes the modern possible.

Simon Winchester

According to author Simon Winchester, humankind has for most of its civilized existence been in the habit of measuring things:

  • How far from this river to that hill?
  • How tall is this man, that cow?
  • How much milk shall I barter?
  • What weight is that cow?
  • How much length of cloth is required?
  • How long has elapsed since the sun rose this morning?
  • And what is the time right now?

All of it depends to some extent on measurement, and in the very earliest days of social organization a clear indication of advancement and sophistication was the degree to which systems of measurement had been established, codified, agreed to, and employed.

The later development of precision demanded not so much a range of exotically named units of measure, but trusted standards against which these lengths and weights and volumes and time and speeds, in whatever units they happened to be designated, could be measured.


In The PerfectionistsNew York Times bestselling author Simon Winchester traces the development of technology from the Industrial Age to the Digital Age to explore the single component crucial to advancement – precision – in a superb history that is both an homage and a warning for our future.

The rise of manufacturing could not have happened without an attention to precision. At the dawn of the Industrial Revolution in eighteenth-century England, standards of measurement were established, giving way to the development of machine tools – machines that make machines. Eventually, the application of precision tools and methods resulted in the creation and mass production of items from guns and glass to mirrors, lenses, and cameras – and eventually gave way to further breakthroughs, including gene splicing, microchips, and the Hadron Collider.

Winchester takes us back to origins of the Industrial Age, to England where he introduces the scientific minds that helped usher in modern production: John Wilkinson, Henry Maudslay, Joseph Bramah, Jesse Ramsden, and Joseph Whitworth. It was Thomas Jefferson who later exported their discoveries to the fledgling United States, setting the nation on its course to become a manufacturing titan. Winchester moves forward through time, to today’s cutting-edge developments occurring around the world, from America to Western Europe to Asia.

As he introduces the minds and methods that have changed the modern world, Winchester explores fundamental questions. Why is precision important? What are the different tools we use to measure it? Who has invented and perfected it? Has the pursuit of the ultra-precise in so many facets of human life blinded us to other things of equal value, such as an appreciation for the age-old traditions of craftsmanship, art, and high culture? Are we missing something that reflects the world as it is, rather than the world as we think we would wish it to be? And can the precise and the natural co-exist in society?


As is the typical week, I have several books in process at once – and a couple of them happen to be works by Simon Winchester. I’ll be talking more about them in future, but when this one came in on my library hold list, I had to get to it immediately.

When the book is entitled The Perfectionist, and the chapters are delineated by the measurements of the stories they contain (from .1 inch to 10 to the -28th gram), you know it is not only going to be a fascinating read, but one that explains our world, and our future, in unique ways.

Like me, Winchester is not an engineer – and that’s probably why this curious history of a common word not commonly thought of is a great read.


Part of a regular series on 27gen, entitled Wednesday Weekly Reader

During my elementary school years one of the things I looked forward to the most was the delivery of “My Weekly Reader,” a weekly educational magazine designed for children and containing news-based, current events.

It became a regular part of my love for reading, and helped develop my curiosity about the world around us.

Why Most Successful Leaders Practice Design Thinking

Because design thinking is actually a systematic approach to problem solving.

Find a leader who is innovative in any organization, and he has likely been practicing design thinking all along. It starts with the people we serve and the ability to create a better future for them. It acknowledges that we probably won’t get that right the first time. It does not require super powers.

It’s time for Design Thinking in your organization.

Design thinking can do for organic growth and innovation what TQM did for quality – take something we always have cared about and put tools and processes into the hands of leaders to make it happen.

Jeanne Liedtka and Tim Ogilvie, Designing for Growth

Design Thinking isn’t just choosing the right images and fonts for your next website revision. It’s not about renovating the physical spaces of your organization.

In the old days, designers and design thinking were an afterthought, the people and process at the end of the production. Engineers would hand over something that was functionally effective and have the designers make it look good. Those days are over.

Today, design is about experiences as well as products. It’s about services as much as it is hard goods.

It’s a problem-solving process that incorporates the needs of “customers,” team members, and partners in your organization’s mission. It’s a way of working that creates and refines real-world situations.

The Design Thinking Toolbox explains the most important tools and methods to put Design Thinking into action. Based on the largest international survey on the use of design thinking, the most popular methods are described in four pages each by an expert from the global Design Thinking community.

If you are involved in innovation, leadership, or design, these are tools you need. Simple instructions, expert tips, templates, and images help you implement each tool or method.

  • Quickly and comprehensively familiarize yourself with the best design thinking tools
  • Select the appropriate warm-ups, tools, and methods
  • Explore new avenues of thinking
  • Plan the agenda for different design thinking workshops
  • Get practical application tips

The Design Thinking Toolbox will help innovators master the early stages of the innovation process.

What challenge are you facing today that could use the discipline of Design Thinking?


Part of a regular series on 27gen, entitled Wednesday Weekly Reader

During my elementary school years one of the things I looked forward to the most was the delivery of “My Weekly Reader,” a weekly educational magazine designed for children and containing news-based, current events.

It became a regular part of my love for reading, and helped develop my curiosity about the world around us.

Are You REALLY Listening, or Just Waiting to Talk?

How many people do you know that approach a conversation as if it were a competition, going something like this: When I pause, you jump in with your thoughts; when you pause, I jump back in so I can top your story or hijack the conversation back to my side.

It’s a fight for control.

Your conversations will be smoother and more successful if you remember that every sentence in a conversation has a history, and you have to practice deliberate listening skills to understand that history better so you can understand the person behind it better.

There’s another way to look at it. The human brain can process somewhere between 350 and 550 words a minute, while most people usually only speak around 120 words a minute. In virtually every exchange of communication, each participating brain has room for 230-375 extra words’ worth of thought to float around. That gives our minds plenty of chance to drift and wander, whether we’re the one speaking or listening.

It’s so easy to slide into the basic communication pitfall of drifting away from the person speaking, often thinking about what we’re going to say next rather than being focused on what we’re communicating or what’s being said to us.

It’s time to challenge your brain to stay in the moment, to be fully present in listening to a conversation, not just preparing how you’re going to respond.

It’s called active listening.

THE QUICK SUMMARY – Good Talk by Daniel Stillman

Leadership is the art of designing transformative conversations.

Real change is needed, now, more than ever. This change can’t happen through force, edict or persuasion. The future will be built through conversation – and Good Talk will show you how.

Good Talk is a step-by-step framework to effect change in your personal and professional conversations. With dozens of tools and interactive components, Good Talk is a handbook to navigate the conversations that matter.

What’s Inside:

  • How to see the structure of conversations. Life is built one messy, slippery conversation at a time. While conversations feel hard to hold onto, ebbing and flowing, back and forth and into eventual silence, they each have a structure. The first step to changing your conversations is seeing what’s going on between the silence.
  • What is your Conversation Operating System? Who gets invited to the conversation? Who speaks first? Where does the conversation take place? What happens if someone messes up? In every conversation, there are elements that guide the exchange. The nine elements of the Conversation OS Canvas can help you to shift the direction of your conversations.
  • What is your conversational range? Conversations are more than dialogue. From the conversations in your head to the complex conversation that is your organization, you need to design conversations that matter across a huge range of sizes. Learn to master conversations from the boardroom and beyond.
  • How to design conversations that matter. The world needs fresh, creative conversations that are alive, and that work for all the people involved. How can you design conversations that matter? Leadership means designing the conditions for these conversations to happen. Learn the patterns and principles to make change possible.


A SIMPLE SOLUTION 

According to author Daniel Stillman, when two people are in a conversation, we take turns listening and speaking. 

What do we do with our turns?

Do you listen, or do you just wait to talk? 

Or do you take the role of listener seriously and enjoy your turn as the listener?

In conversation, we “see” speaking, whereas listening looks like “doing nothing.”

How often in conversations have you interrupted (intentionally or accidentally) the conversation, derailing the other person’s train of thought?

In your eagerness to move the conversation forward, to take your turn, you’ve stopped their turn too soon.

When two people are in a conversation, we take turns speaking and listening. Understanding your “turn-taking” patterns can dramatically shift your conversations for the better.

Daniel Stillman

Conversations can look like a sloshing sea of opinions and arguments, but there’s a pattern underlaying the seeming chaos. There are only a few distinct “moves” we can make inside a conversation, diagrammed below.

Are you someone tho prefers to take a turn? Or do you tend to wait and see which way the wind blows? The former is an “initiator” (at the base of the diamond); the latter is someone who “holds” space at waits (at the center).

Once someone has opened their mouth and opened the floor, what happens next? Some of us tend to immediately react, either positively or negatively (at the apex of the diagram). In both reactions, that move is fairly habitual. I’m sure you know someone who always has something nice to say about everything, or maybe you hang out with people who always focus on the negative.

The default reaction of listening deeply before expressing an opinion is a “reflective” response, seen on the right side of the diagram. This individual peels back layers of meaning before adding their own.

The fifth option could be to reframe the conversation. Reframing can look like “glass half full” thinking, or shifting problems into opportunities. Reframing can powerfully shift a conversation, or feel like an unwelcome erasure of a real issue on the table.

Each of these five “moves” steers the ship of the conversation.

Daniel Stillman, Good Talk

A NEXT STEP

Use the following “active listening script” from author Daniel Stillman to frame how you can deepen your connection with people.

  1. Paraphrase what you just heard the person say in neutral terms. Start with the phrase, “I’m hearing you say…” You can also use the phrase, “Okay, wait…” to give yourself a second to get centered.
  2. Confirm your summary, asking, “Is that right?” Or “Did I get that?”
  3. If they say yes; ask, “Is there anything I missed?” Go deeper.
  4. Wait. Count to three. If they confirm that there’s more, they’ll say more. If they indicate that you got it wrong, they will correct you if you give them time.
  5. Lather, rinse, repeat. Try step 1 again, or continue with normal turn-taking if you feel comfortable doing so.

Part of a regular series on 27gen, entitled Wednesday Weekly Reader

During my elementary school years one of the things I looked forward to the most was the delivery of “My Weekly Reader,” a weekly educational magazine designed for children and containing news-based, current events.

It became a regular part of my love for reading, and helped develop my curiosity about the world around us.

How to Reframe Problems and Develop New Solutions

We are living in an age of disruption. According to Fast Company co-founder William C. Taylor, you can’t do big things anymore if you are content with doing things a little better than everyone else, or a little differently from how you’ve done them in the past. The most effective leaders don’t just rally their teams to outrace the “competition” or outpace prior results. They strive to redefine the terms of competition by embracing one-of-a-kind ideas in a world filled with copy-cat thinking. 

What sets truly innovative organizations apart often comes down to one simple question: What can we see that others cannot?

If you believe that what you see shapes how you change, then the question for change-minded leaders in times of disruption becomes: How do you look at your organization as if you are seeing it for the first time?

The question is not what you look at, but what you see. 

Henry David Thoreau

When you learn to see with fresh eyes, you’re able to differentiate your organization from the competition (and your “competition” isn’t the church down the street). You’re able to change the way your organization sees all the different types of environments around it, and the way your others see your organization.

This mentality is the ability to keep shifting opinion and perception. We live in a world that is less black and white and more shades of gray world, not a black and while one. Seeing in this way means shifting your focus from objects or patterns that are in the foreground to those in the background. It means thinking of things that are usually assumed to be negative as positive, and vice versa. It can mean reversing assumptions about cause and effect, or what matters most versus least.

In a season filled with uncertainty, how can you cultivate a sense of confidence about what lies ahead?

THE QUICK SUMMARY – Stephen M. Shapiro, Invisible Solutions: 25 Lenses that Reframe and Help Solve Difficult Business Problems

Unprecedented access to infinite solutions has led us to realize that having all of the answers is not the answer. From innovation teams to creativity experts to crowdsourcing, we’ve turned from one source to another, spending endless cycles pursuing piecemeal solutions to each challenge we face.

What if your organization had an effective systematic approach to deal with any problem?

To find better solutions, you need to first ask better questions. The questions you ask determine which solutions you’ll see and which will remain hidden.

This compact yet powerful book contains the formulas to reframe any problem multiple ways, using 25 lenses to help you gain different perspectives. With visual examples and guidance, it contains everything you need to start mastering any challenge.

Apply just one of the lenses and you will quickly discover better solutions. Apply all of them and you will be able to solve any problem, in business and in life.

A SIMPLE SOLUTION 

There is no such thing as a new idea. It is impossible. We simply take a lot of old ideas and put them into a sort of mental kaleidoscope. We give them a turn and they make new and curious combinations. We keep on turning and making new combinations indefinitely, but they are the same old pieces of colored glass that have been in use through all the ages. 

Mark Twain

According to author Stephen M. Shapiro, the process for driving better results doesn’t start with great ideas – it starts with better questions.

When faced with disruption and myriad challenges, we crave answers. It’s a natural human instinct.

But having answers is not the answer.

Asking different and better questions is the key to finding better solutions.

By using “reframing lenses,” you will see your problems and opportunities more clearly, and come up with creative answers that will boggle your mind.

Reframing lenses are a powerful tool that transforms complex problems into simple and practical solutions.

By changing the questions you ask, you can uncover answers that were previously hidden from sight. And the tool to help you reframe those questions – and shine light on invisible solutions – are twenty-five lenses.

Stephen M. Shapiro

How do we systematically challenge our assumptions? Using the lens of “reframing” will help you bring your assumptions to the surface. The process of reframing requires that you systematically question the direction you are going.

To help you sift through the lenses, they are grouped into five categories, with five lenses per category:

Reduce Abstraction – Make questions more specific when they are too broad.

  • Leverage
  • Deconstruct
  • Reduce
  • Eliminate
  • Hyponym

Increase Abstraction – Make questions less specific if the challenge is too narrowly defined.

  • Analogy
  • Result
  • Concern Reframe
  • Stretch
  • Hypernym

Change Perspective – Look at the question with a fresh set of eyes.

  • Resequence
  • Reassign
  • Access
  • Emotion
  • Substitute

Switch Elements – Swap multiple factors to get new ideas.

  • Flip
  • Conflicts
  • Performance Paradox
  • Pain vs Gain
  • Bad Idea

Zero-In – Ask the best question to help solve your problem.

  • Real problem
  • Real business
  • Insights
  • Variations
  • Observation

Stephen M. Shapiro, Invisible Solutions: 25 Lenses that Reframe and Help Solve Difficult Business Problems

A NEXT STEP

Use the following ideas from author Stephen Shapiro as a way to begin reframing problems through the use of the lenses listed above. Even without having access to the book and complete definitions and explanations of the lenses, you will be able to see how valuable they can be in overcoming challenges.

Identify an issue, problem, opportunity, or challenge that you want to address. As you are doing this, remember to always bring your assumptions to the surface.

Write down your challenge on a chart tablet in the form of “How can we…”

Once you develop your first iteration of your “How can we” question, you can apply lenses to help you reframe it. Review the list above to see which lenses fit best. Or, better yet, try all of the lenses and force them to fit. You will find that every lens can be applied to any challenge, although some might be more difficult.

Write down as many variations as you can. Try to do it at least six times. A half dozen variations using at least six lenses. More is better as it stretches your thinking.

There are a couple of things to look out for as you go through this process. For starters, avoid jumping to solutions. It is so tempting to fry to find answers before you have created a great list of questions: Stay in the challenge formulation phase.

Also, it is valuable to apply one lens more than one time to a given problem. It is all too easy to find a quick reframe and move on. It takes more discipline to find multiple variations from a single lens.

Recognize that questions beget more questions. Sometimes when you ask a question, you might need to answer another question in order to move forward. Although answering an insight question might not provide a solution, it should provide information that will help you further reframe your primary question.

The point is that it is important to practice reframing. As you go through this process, ask which of the reframed questions seems to create the greatest results. Different questions will create different solutions, which will result in different levels of value.


Part of a regular series on 27gen, entitled Wednesday Weekly Reader

During my elementary school years one of the things I looked forward to the most was the delivery of “My Weekly Reader,” a weekly educational magazine designed for children and containing news-based, current events.

It became a regular part of my love for reading, and helped develop my curiosity about the world around us.