How to Use a Brain Trust to Spark Creativity on Your Team

In our fast-paced digital life, church leadership teams need to be creative in order to deal with the changes coming their way today – or they risk irrelevancy tomorrow.

Creativity then, becomes a constant process for every ministry area of any church rather than an occasional requirement for the worship pastor at Christmas or only limited to those “creative” churches.

Like farmers and their crops, leaders cannot dictate creativity, but they are called to cultivate creativity. Thinking and acting creatively doesn’t just happen because a leader desires it or orders it to happen. With the right environment, resources, mindset, and vision, your team will be able to develop the required motivation to be creative on their own.

How can I unleash the creativity of my team?

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Solution: Create a Brain Trust

THE QUICK SUMMARY

Creativity, Inc. is a book for leaders who want to lead their teams to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve center of Pixar Animation—into the meetings, postmortems, and “Braintrust” sessions where some of the most successful films in history are made.

It is, at heart, a book about how to build a creative culture—but it is also, as Pixar co-founder and president Ed Catmull writes, “an expression of the ideas that I believe make the best in us possible.”

For nearly twenty years, Pixar has dominated the world of animation through joyousness of the storytelling, the inventive plots, and the emotional authenticity. In some ways, Pixar movies are an object lesson in what creativity really is. Here, in this book, Catmull reveals the ideals and techniques that have made Pixar so widely admired.

A SIMPLE SOLUTION

Among the many necessities for creativity is the freedom for a team to share ideas , comments, and critiques with one another. The flip side of that freedom is the danger of being too critical, or that critical comments are taken the wrong way.

How can leaders walk the fine line between encouraging open, honest dialogue among their team while at the same time avoiding negative, destructive criticism? 

Creativity has to start somewhere, and we are true believers in the power of bracing, candid feedback and the iterative process – reworking, reworking, and reworking again, until a flawed story finds its throughline or a hollow character finds a soul.

One of Pixar’s key mechanisms is the Braintrust, which we rely upon to push us toward excellence and to root out mediocrity. The Braintrust is our primary delivery system for straight talk. Its premise is simple: Put smart, passionate people in a room together, charge them with identifying and solving problems, and encourage them to be candid with one another.

It’s not foolproof – sometimes the interactions only serve to highlight the difficulties of achieving candor – but when we get it right, the results are phenomenal. The Braintrust sets the tone for everything else we do.

Participants in the Braintrust do not prescribe how to fix the problems they diagnose. They test weak points, they make suggestions, but it is up to the director to settle on a path forward.

People who take on complicated creative projects become lost at some point in the process. In order to create, you must internalize and almost become the project for a while. Soon, the details converge to obscure the whole, and that makes it difficult to move forward substantially in any one direction.

No matter what, the process of coming to clarity takes patience and candor.

The Braintrust differs from other feedback mechanisms in two ways:

  • It is made up of people with a deep understanding of the process at hand and who have been through it themselves;
  • It has no authority – the director (leader) has to figure out how to address the feedback.

We believe that ideas only become great when they are challenged and tested.

– Ed Catmull, Creativity, Inc.

A NEXT STEP

Does your leadership team debate, disagree, discuss, dump—or do you dialogue?  The group dynamics of a team can make or break your effectiveness as a leader.   Imagine what could happen in your ministry if you could lubricate your team’s communication skills.

Engaging the methods of dialogue results in two-way, open communication that generates an uninhibited flow of ideas in a “braintrust” environment.

Dialogue relates to more than communication—it involves creating an environment of trust, discipline and commitment to a common purpose where teams “think together.”

With an understanding of the basics of dialogue, the team must relentlessly:

  • Practice listening to hear, not to react
  • Practice asking to explore ideas, not to judge
  • Practice advocating an idea that focuses on the question at hand, not to defend a position

The core of dialogue is that there is understanding and discipline on the team that the question –the problem at hand—always remains the focus of the dialogue, with the church’s vision as primary filter. It works because individuals put aside egos, assumptions, emotions and agendas to focus on the question for the good of the whole–the collective vision of the church or ministry. In a true “Braintrust” dialogue, ideas get affirmed or challenged, not people.

Auxano, the consulting group I work for, has developed a hands-on tool to use in collaborative meetings that not only reinforces understanding of dialogue and team dynamics, but personally engages each individual to enter into productive, healthy collaboration and apply what they have learned.

We call it the Collaboration Cube.

Our Collaboration Cube takes these ideas to an experiential level that not only encourages team involvement in dialogue, but gives them the ability to apply it. The cube is used by the facilitator to guide the group, and by team members to communicate within the Braintrust.

Imagine creating a “Braintrust” at your church: a unified team that can work together and support decisions because they are results that people really care about and they evolved from a shared experience. What could you do with that kind of cohesive culture?  Give this method a try and watch the collective intelligence of your team and your decisions increase with results for your ministry that are unprecedented.

Read more about the Collaboration Cube, or visit our online store to purchase them


Closing Thoughts

Creativity and innovation are the life blood of a thriving ministry. But even the most creative team can become stale or fall into a rut of the same old same old. Your actions as a leader will determine if your team stays the same, or is constantly reinventing itself.

Taken from SUMS Remix, Issue 15-3, May, 2015


Part of a weekly series on 27gen, entitled Wednesday Weekly Reader

Regular daily reading of books is an important part of my life. It even extends to my vocation, where as Vision Room Curator for Auxano I am responsible for publishing SUMS Remix, a biweekly book “summary” for church leaders. I’m going to peruse back issues of both SUMS and SUMS Remix and publish excerpts each Wednesday.

You can find out more information about SUMS Remix here.

Subscribe to SUMS Remix here.

What to Do When You’re Running On Empty

More days than we would like to admit, church leaders face the necessity of leading on an empty tank. The ever present needs of the body, the ongoing call to lead our families through challenging or exciting seasons, and the every day mechanics of ministry leadership compound to drain even the healthiest leader. In fact, the question is not will you ever lead from an empty tank, but HOW will you lead from an empty tank. More importantly, what should a Pastor do when that season emerges?

A pastor’s greatest leadership tool is a healthy soul. Our concentration on skill and technique and strategy has resulted in deemphasizing the interior life. The outcome is an increasing number of men and women leading our churches who are emotionally empty and spiritually dry. – Lance Witt

It is time to face the reality that no numeric or other measurable short-term success in ministry can ever offset the long-term consequences of leading from an unhealthy spirit. What do you do when your tank runs dry?

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Solution: Make a pit stop to replenish and recalibrate.

THE QUICK SUMMARY – Replenish, by Lance Witt

Every leader functions on two stages-the front stage or public world, and the back stage or private world. One cannot lead successfully front stage when one is completely depleted back stage. In a time when pastors are leaving the ministry in record numbers due to cynicism, disillusionment, weariness, health crises and personal scandals, there is an urgent need for soul care in the private lives of leaders.

Replenish helps leaders focus on the back stage, the interior life, in order to remain spiritually healthy. In a caring, encouraging tone, Lance Witt, former Executive Pastor at Saddleback Community Church shows pastors how to prioritize matters of the soul. Urging leaders to develop healthy spiritual practices and address problems that lead to burnout creates a healthy rhythm in their lives, improves their people skills and the spiritual climate of their team, develops better systems in their churches, and discovers how to lead an unhurried life.

For the many ministry leaders feeling alone, in over their heads, or simply worn out, this book will offer welcome relief and a healthy path forward.

A SIMPLE SOLUTION

In NASCAR, the race is won or lost in the pits. With a well-trained crew following the strategy of the crew chief (tasked with constantly adjusting to the realities of the race), a driver’s chances of being a winner are greatly enhanced.

Without a pit stop, though, it’s going to be a short race.

The same is true for leaders who think they can keep going and going, and going…

Instead of feeling constant pressure to be “on” all the time, leaders need to learn how to flow in a rhythm and pace themselves in between intensity and renewal. You really can’t balance the two, but you can work over a period of time to develop a rhythm where allowing for planned, intentional “pit stops” enables leaders to not only race strong, but finish well.

If you could plot the trajectory of your soul, where is it headed? Where you end up in ten or twenty years is largely determined by how well you manage what’s going on inside you now.

Leaders who stay spiritually healthy long term are those who learn the sacred rhythm of advance and retreat. There are times when we’re focused on the mission and taking the next hill for Christ’s kingdom. But you can’t stay on the front lines forever. You have to rest and regroup. In fact, the more fierce and intense the battle, the more you have to retreat.

Times of retreat have two powerful benefits:

Replenishing my soul. When I’m on retreat, something happens inside me that’s hard to explain. I have learned to slow my spirit, and I now realize the world can get along just fine without me for a little while. I am learning to “be” with my heavenly Father, and my soul is replenished in the process.

Recalibrating my perspective. As I ponder and pray, God regularly shifts my outlook by reminding me of what is really important. He regularly convicts me of getting so worked up over things that just aren’t that important. On retreat I have removed most of the white noise form my world, and I can be quiet enough to hear God’s voice.

– Lance Will, Replenish

A NEXT STEP

How do you know when you need a pit stop?

People who dream big and execute well run into particular hazards that most people don’t encounter.  Will Mancini has discovered that it’s not uncommon for a true ministry visionary to be tired. He has developed five causes that block the future-minded leader from feeling 100%.

At your next team meeting, write the following “formulas” on a white board or flip chart:

  • #1 God’s Vision + Man’s agendas  = Too much work
  • #2 Personal Driven-ness + God’s Vision = Too much work
  • #3 God’s Vision – God’s Timetable = Too much work
  • #4 God’s Vision – Empowering Others = Too much work
  • #5 God’s Vision – Personal Growth = Too much work

Reflect on each formula individually and discuss together as a team the extent that each formula is sapping the healthy lifestyle, mental sanity or energy-filled style that faithfulness to God and his vision deserves.

Create action steps to help each team member rewrite the formula in their own life, producing replenished leaders and a team built to finish the race.

Closing Thoughts

Godly leadership is always inside out. God has and always will choose to smile on men and women who are healthy, holy, & humble. – Lance Witt

By making a pit stop to replenish and recalibrate, leaders will help themselves and their teams keep a “full” tank and be healthy emotionally, physically, and spiritually.

 


Part of a weekly series on 27gen, entitled Wednesday Weekly Reader

Regular daily reading of books is an important part of my life. It even extends to my vocation, where as Vision Room Curator for Auxano I am responsible for publishing SUMS Remix, a biweekly book “summary” for church leaders. I’m going to peruse back issues of both SUMS and SUMS Remix and publish excerpts each Wednesday.

You can find out more information about SUMS Remix here. Subscribe to SUMS Remix here.

How to Cultivate Long-Term Commitment Within Your Team

Many teams today are not really teams at all – organizationally, structurally, and motivationally they are not set up to work as individual parts of a larger, unified whole. Often they reflect outdated organizational charts that have little to do with current reality. There are times when a leader realizes their team is actually a collection of individuals who are looking out for themselves. Left in this state, a team can actually become a divisive and damaging cancer to the organization.

Is it little wonder, then, that leaders seek help in cultivating commitment within their teams? The problem isn’t necessarily with the team members or leaders themselves, but what the team is being asked to do: work together without any larger sense of organizational direction or purpose.

If your team needs a boost in commitment, consider taking the following action.

Solution: Create a robust culture where people buy in.

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THE QUICK SUMMARY – All  In, by Adrian Gostick and Chester Elton

In the highest-performing teams and companies, managers create a “culture of belief,” following seven essential steps of leadership.
To have any hope of succeeding as a manager, you need to get your people all in.

Whether you manage the smallest of teams or a multi-continent organization, you are the owner of a work culture and few things will have a bigger impact on your performance than getting your people to buy into your ideas and your cause and to believe what they do matters.

Bestselling authors, Adrian Gostick and Chester Elton, answer the most overlooked leadership questions of our day: Why are some managers able to get their employees to commit wholeheartedly to their culture and give that extra push that leads to outstanding results? And how can managers at any level build and sustain a profitable, vibrant work-group culture of their own?

All In is a vital resource which will empower leaders everywhere to inspire a new level of commitment and performance.

A SIMPLE SOLUTION

Organizational consultants, Adrian Gostick and Chester Elton, used the results of a massive study of over 303,000 employees from 25 high-performance companies around the world to identify three characteristics that were present in every organization.

They found that team members who were engaged, enabled, and energized provided their organizations with a significant increase in performance.

Team members with high E + E + E characteristics were not only committed to the organization, but were enabled to constantly look for areas where they could add value to the organization, and demonstrate the energy to follow through on their commitments.

If your culture is clear, positive, and strong, then your people will buy into your ideas and cause, and most important, will believe what they do matters, and that they can make a difference.

In the highest performing cultures, leaders not only create high levels of engagement – manifested in a strong attachment to the organization and a willingness to give extra effort – but they also create environments that support productivity and performance, in which team members feel enabled. And finally, they help team members feel a greater sense of well-being and drive at work, in other words, people feel energized.

Engaged – Team members understand how their work benefits the larger organization, and have a clear understanding of how they are responsible and accountable for real results. They are also able to see the value of their contributions to the organization’s larger mission.

Enabled – The organization supports team members with the right tools and training, and leaders spend 75 percent of their time coaching and walking the floor to ensure that team members can navigate the demands of their responsibilities.

Energized – Leaders maintain feelings of well-being and high levels of energy through daily encouragement, helping team members balance work and home life, and recognizing individual contributions.

– Adrian Gostick and Chester Elton, All In

A NEXT STEP

The authors of All In identified the three drivers of Engaged, Enabled, and Energized as necessary to create a strong organizational culture. Not only that, but any single driver without the other two will not produce exceptional results.

Use the following exercise at your next team meeting to determine the roadblocks your team may be encountering in trying to achieve the Engaged + Enabled + Energized goal.

Consider Engaged, Enabled, and Energized as destinations that your team needs to reach in order to be successful. For each of the three destinations, discuss the following questions:

  • What roadblocks are keeping our team from reaching our destination?
  • Who put them there, or keeps them there?
  • Who is most equipped to move each of them?
  • Which of our values assists in moving this roadblock? (To learn more about how working values or missional motivators define culture click here.)
  • What does the road to each destination look like with the roadblock gone?

Develop a plan to dismantle each of the roadblocks identified. Report on the progress monthly until all roadblocks have been cleared.

CLOSING THOUGHT

While all too often teams are “teams” in name only, individual commitment to a larger whole is an integral part of the success of any organization.

By creating a robust culture, church leaders can help their teams maintain commitment and accomplish their Great Commission call.


Part of a weekly series on 27gen, entitled Wednesday Weekly Reader

Regular daily reading of books is an important part of my life. It even extends to my vocation, where as Vision Room Curator for Auxano I am responsible for publishing SUMS Remix, a biweekly book “summary” for church leaders. I’m going to peruse back issues of both SUMS and SUMS Remix and publish excerpts each Wednesday.

You can find out more information about SUMS Remix here. Subscribe to SUMS Remix here.

Conduct Visual Meetings to Boost Productivity

Do your meetings tend to suck the wind out of your team, instead of filling its sails?

There’s nothing more annoying than a meeting that goes on and on and on – except maybe a meeting that goes on and on and on AND doesn’t accomplish anything.

Many ministry teams fritter away precious time during meetings on unfocused, inconclusive discussion rather than rapid, well-informed decision making. The consequences are delayed decisions that lead to wasted resources, missed opportunities, and poor long-range planning.

Want more successful meetings? Try the following solution and your team will look forward to meetings instead of avoiding them.

Conduct visual meetings to boost productivity.

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THE QUICK SUMMARY – Visual Meetings, David Sibbett

Visual Meetings explains how anyone can implement powerful visual tools to facilitate both face-to-face and virtual group work. This dynamic and richly illustrated resource gives meeting leaders, presenters, and consultants a slew of exciting tricks and tools to unlock creativity, collaboration, and breakthrough thinking.

Using techniques like graphic recording, visual planning, story boarding, graphic templates, idea mapping and more, Visual Meetings will help you and your team communicate ideas more effectively and engagingly.

A SIMPLE SOLUTION

Used properly, a simple drawing is more powerful than any data spreadsheet or software presentation platform. It can help us crystalize ideas, think outside the box, and communicate in a way that other people simply “get.”

Over the last decade, the concept of utilizing visualization techniques has moved beyond a few talented practitioners to become available to – and useful for – any leader.

Anyone can clarify a problem or sell an idea by visually breaking it down using a simple set of visual-thinking tools. Thinking with pictures can help you discover and develop new ideas, solve problems in unexpected ways, and dramatically improve your ability to share your insights.

In my experience, visualizing meeting purposes and objectives is one of the most helpful things you can do to make a meeting work. And getting people involved early in talking about expectations and hoped-for outcomes is even more effective. Because people are free to imagine whatever they want and often do, this investment is the first step in focusing group intelligence.

The Power of Visual Meetings

Participation – Engagement explodes in meetings when people are listened to and acknowledged by having what they say recorded in an interactive, graphic way.

Big Picture Thinking – Groups get much smarter when they can think in big picture formats that allow for comparisons, pattern finding, and idea mapping.

Group Memory – Creating memorable media greatly increases group memory and follow-through – a key to productivity.

Benefits of Visualization

  • Visual recording in a meeting immediately acknowledges that someone was heard and how they were heard in ways that verbal communication alone does not.
  • Working visually is deeply integrative – it combines both visual (right brain) and verbal (left brain) ways of operating with interaction and physical movement.
  • Graphic displays can contain contradictory information on the same sheet of paper, softening the either/or thinking that our spoken language reinforces.
  • Working with graphic metaphors allows people to talk directly about how they are making sense of things.
  • Working with visual imagery taps people’s imagined realms, making the stuff of hopes and dreams, intentions, and visions more accessible.
  • Arranging information on pages or wall displays addresses not only the individual words and symbols, but also their overall interconnections and organization.
  • Translating from spoken word to visual representation forces everyone to become conscious of the patterns in both.

David Sibbet, Visual Meetings

A NEXT STEP

In order to start your team thinking about a visual meeting, you have to begin before the meeting. Consider taking these actions in advance of your next team meeting:

  • Create a poster with a catchy title and simple graphic image and place it at eye level outside your meeting room door.
  • Using a chart tablet or white board, have meeting participants sign in with their first name and a pressing issue or question related to your meeting.
  • Prior to the meeting, visually list your agenda on a chart tablet or white board.
  • Using a chart tablet, create a scorecard listing decisions made, action items agreed on, and individual responsible. During successive meetings update and add to this scorecard as needed.
  • During the meeting, ask participants to visually illustrate the conversation and decisions of the meeting. Build in time at the end of the meeting for each participant to briefly share his or her “visual notes” with the rest of the team.

After one month of following the above actions, schedule one hour to review, evaluate, and revise your team’s use of visual meeting practices.

Many church leaders view meetings as a necessary evil to accomplish ministry assignments and tasks. The solution presented above demonstrates that not all meetings are necessary, and the right kind of meeting doesn’t have to be evil.


Part of a weekly series on 27gen, entitled Wednesday Weekly Reader

Regular daily reading of books is an important part of my life. It even extends to my vocation, where as Vision Room Curator for Auxano I am responsible for publishing SUMS Remix, a biweekly book “summary” for church leaders. I’m going to peruse back issues of both SUMS and SUMS Remix and publish excerpts each Wednesday.

You can find out more information about SUMS Remix here. Subscribe to SUMS Remix here.

Leaders Know How to Say “No” Gracefully

Does your organization try to do too much?

Every day ministry leaders spend too much time, managing too much church stuff, for too little life-change. It is safe to say that the church in North America is over-programmed and under-discipled.

Behind this reality is a super-irony: The result of our gospel work is limited, not by our lack of ministry activity, but by our excess.

  • We get too little not because of lacking motivation.
  • We get too little not because we need a better toolbox.
  • We get too little, and money is not the problem.

The gospel-centered, life-change impact of church is actually inhibited by the preponderance of offerings at church. We get too little precisely because we have too much.

It’s time to learn the power of “no.”

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THE QUICK SUMMARY – Essentialism, by Greg McKeown

The Way of the Essentialist isn’t about getting more done in less time. It’s about getting only the right things done.  It is not a time management strategy, or a productivity technique. It is a systematic discipline for discerning what is absolutely essential, then eliminating everything that is not, so we can make the highest possible contribution towards the things that really matter.

By forcing us to apply a more selective criteria for what is Essential, the disciplined pursuit of less empowers us to reclaim control of our own choices about where to spend our precious time and energy – instead of giving others the implicit permission to choose for us.

Essentialism is not one more thing – it’s a whole new way of doing everything. A must-read for any leader, manager, or individual who wants to learn who to do less, but better, in every area of their lives, Essentialism is a movement whose time has come.

A SIMPLE SOLUTION

Leaders today often feel like they should load up their calendars to the max, doing everything they possibly can to expand their horizons and improve their organizations. In this age of abundant information and easy access to knowledge, leaders are often driven to have and do it all. However, this mindset soon runs headlong into an unfortunate fact: we can’t do everything.

Instead, we should be focusing on what we should do, thinking instead about what is essential to our lives.

Remember that anytime you fail to say “no” to a nonessential, you are really saying “yes” by default.

Without courage, the disciplined pursuit of less is just lip service. Anyone can talk about the importance of focusing on the things that matter most – and many people do – but to see people who dare to live it is rare.

Once you have sufficiently explored your options, the question you should be asking yourself is not: “What, of my list of competing priorities, should I say yes to?” Instead, ask the essential question: “What will you say no to?”

This is the question that will uncover your true priorities. It is the question that will reveal the best path forward for your team. It is the question that will uncover your true purpose and help you make the highest level of contribution not only to your own goals but to the mission of your organization. It is that question that can deliver the rare and precious clarity necessary to achieve game-changing breakthroughs in your life.

Greg McKeown, Essentialism

A NEXT STEP

Daring to say no doesn’t mean saying no to all requests. It’s important to learn to say no to the nonessentials so we can say yes to the things that really matter. Leaders need to learn to say no – frequently and gracefully – to everything but what is truly vital.

How do you learn to say no gracefully? Here are some general guidelines for delivering a graceful “no.”

  • Separate the decision from the relationship
  • Saying “no” doesn’t have to mean using the word “no”
  • Focus on the trade-off
  • Remind yourself that everyone is selling something
  • Make peace with the fact that saying “no” often requires trading popularity for respect
  • Remember that a clear “no” can be more graceful than a vague or noncommittal “yes”

Saying no is its own leadership skill and follows any skill development path. You start out with little experience, and then learn basic techniques. As you make mistakes, you learn from them. You keep developing more skills and practicing them. In time, you will learn a whole new skill set.

In this case, it’s the skill of saying “no.”

Sometimes abandoning what’s been around for years is the right move, even if you’ve put a lot of time, effort, and other resources into it.

Doing less will actually make your ministry better in the long run.


Part of a new series on 27gen, entitled Wednesday Weekly Reader

Regular daily reading of books is an important part of my life. It even extends to my vocation, where as Vision Room Curator for Auxano I am responsible for publishing SUMS Remix, as biweekly book “summary” for church leaders. I’m going to peruse back issues of both SUMS and SUMS Remix and publish excerpts each Wednesday.

You can find out more information about SUMS Remix here. Subscribe to SUMS Remix here.

Do You Communicate a Lot, But Don’t Consider Yourself a Great Storyteller?

Have your eyes ever glazed over as a speaker drones on and one, spouting statistics and facts? Do you even remember anything an hour later? What about the next day?

Now it’s your turn to be in front of your team. How are you going to reach and connect with them?

Do you communicate a lot, but don’t consider yourself a great storyteller?

It’s time to reach back in human history, and turn to the power of the story.

Storytelling has existed as the primary means of communicating among people even long before writing was developed. Success was measured by how much the audience remembered and a high value was placed on techniques that helped people remember things.

In spite of all the technological marvels available to leaders today, the simple but powerful use of a story often translates your ideas into realities in the listener’s minds. Stories are effective when they lodge in the heart of the listener, and are then acted on.

Solution #3 Make the listener, not you, the hero of your story

THE QUICK SUMMARY – Resonate, by Nancy Duarte

sums-remix-3Resonate leverages techniques normally reserved for cinema and literature, revealing how to transform any story into an engaging journey. Using the techniques in Resonate, you’ll be able to:

  • Leverage the hidden story structures inherent in great communication
  • Connect with your audience empathetically
  • Create captivating content
  • Craft ideas that get repeated
  • Inspire enthusiasm and support for your vision

Stories are the most powerful delivery tool for information, more powerful and enduring than any other art form.

A Simple Solution

Wouldn’t you like to have your audience leaning forward in their seats, anticipating the next few words you will be saying? A great story has that effect on listeners, and it begins with making the listener the hero of your story.

When trying to connect with someone while telling a story, you have to remember that it’s not all about you.

You are not the hero who will save the audience; the audience is your hero.

You need to defer to your audience because if they don’t engage and believe in your message, you are the one who loses. Without their help, your idea will fail.

Leaders need to take this to heart, place the people in the audience at the center of the action, and make them feel that the presentation is addressing them personally.

So what’s your role, then? You are the mentor. The audience is the one who’ll do all the heavy lifting to help you reach your objectives. You’re simply one voice helping them get unstuck in their journey.

When you change your stance from thinking you’re the hero to acknowledging your role as a mentor, you will find your viewpoint altered. A mentor has a selfless nature and is willing to make a personal sacrifice so that the hero can reach the reward. Audience insights and resonance can only occur when a presenter takes a stance of humility.

Nancy Duarte, Resonate

A NEXT STEP

Changing your stance from that of the hero to one of the storyteller will connect the listeners to your idea and make them the hero. When listeners become the hero and connect to your idea, they will change.

Good church leaders are telling stories all the time. As you prepare for your next leadership speaking opportunity it’s easy to become the center of the story. Remember to make the listener the hero instead of you.

By offering a clear choice of what is (their present situation) with what could be (a better future), the people you lead become the hero. As you preach, are you making members of the congregation the hero? When you lead your church in a capital campaign, they are the heroes. As a team leader, your team should be the hero. In a small group, the group members are the hero.

Of course, every story related to the Gospel makes Jesus the hero.

Ultimately, you need to make your story about Jesus.

How will you know if you are becoming more effective with your stories? It’s simple: you will be accomplishing whatever you had hoped to accomplish by telling the story in the first place.

It’s time for you to step out and lead through your stories!


Part of a new series on 27gen, entitled Wednesday Weekly Reader

Regular daily reading of books is an important part of my life. It even extends to my vocation, where as Vision Room Curator for Auxano I am responsible for publishing SUMS Remix, as biweekly book “summary” for church leaders. I’m going to peruse back issues of both SUMS and SUMS Remix and publish excerpts each Wednesday.

You can find out more information about SUMS Remix here. Subscribe to SUMS Remix here.

Behind the Scenes at Pixar: How to Manage a Creative Organization

Over the years, Ed Catmull, president of both Pixar and Walt Disney Animation, has developed a deeply realistic philosophy of how to best manage a creative organization.

Managing a creative organization entails a constant balancing act between the potentially opposing goals of encouraging creative freedom and ensuring an orderly process and consistent financial results.

A hallmark of a healthy creative culture is that it people feel free to share ideas, opinions, and criticisms. Our decision-making is better when we draw on the collective knowledge and unvarnished opinions of the group.

Candor is the key to collaborating effectively. Lack of candor leads to dysfunctional environments.

Pixar’s mechanism to collaboration is the Braintrust, which they rely on to push them toward excellence and to root out mediocrity. According to Catmull, the premise of the Braintrust is simple:

Put smart, passionate people in a room together, charge them with identifying and solving problems, and encourage them to be candid.

The Braintrust is not foolproof, but when we get it right, the results are phenomenal.

Phenomenal, as in:

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17 movies released since Pixar began in 1995

14 No. 1 Box Office hits in a row

Over $10.7 billion in ticket sales

Which makes it all the more strange to hear Catmull give his opinion about 1 common theme of all Pixar movies:

Early on, all our movies suck.

Catmull says that phrasing is blunt, but he chose it because saying it any softer fails to convey how bad the first versions really are.

Creativity has to start somewhere, and we are true believers in the power of bracing, candid feedback and the iterative process – reworking, reworking, and reworking again, until a flawed story finds its through line or a hollow character finds its soul.

No matter what, the process of coming to clarity takes patience and candor.

When questioned about the Braintrust being like any other feedback mechanism, Catmull elaborated:

There are two key differences. First, the Braintrust is made up of people with a deep understanding of storytelling, who usually have been through the process themselves. Second, the Braintrust has no authority. The director does not have to follow any of the specific questions. It is up to him or her how to address the feedback.

If the foundation of the Braintrust is candor, its supporting framework is that the directors must be ready to hear the truth. Candor is only valuable it the person on the receiving end is open to it and willing, if necessary, to let go of things that don’t work.

People need to be wrong as fast as they can. – Andrew Stanton, Pixar director, screenwriter, producer, and occasional voice actor

Leaders who resonate with ideas like the Braintrust but fear they would never work at their organizations should note Stanton’s encouragement:

You can and should make your own solution group. Here are the qualifications: The people you choose must (a) make you think smarter and (b) put lots of solutions on the table in a short amount of time. I don’t care who it is, the janitor or the intern or one of your most trusted lieutenants: If they can help you do that, they should be at the table.

 That’s advice any organization would do well to take.

jacket illustration: © Disney • Pixar

Look for Catmull’s book Creativity, Inc

 

Clarity is a Prerequisite for Compelling Leadership

Bob Johansen, author of “Leaders Make the Future”, states that clarity is one of ten leadership skills that leaders will need in the upcoming times of volatility, uncertainty, complexity, and ambiguity.

Here’s a brief recap on clarity:

  • Clarity requires inner strength and discipline: leaders, even when immersed in a world of ambiguity and confusion, emerge with forward momentum.
  • Clarity requires great self-knowledge: leaders must first understand who they are becoming, and how to get there, before leading others.
  • Clarity requires external engagement: leaders communicate with inspiration and a call to action that attracts others to follow.
  • Clarity requires flexibility: leaders are clear about their destination, but flexible about the journey.

Clarity1

Leaders understand why people crave simple and easy answers, but should provide clarity without introducing false hope. Navigating the maze between hope and hopelessness, leaders with clarity will find a way out.

How are you relentlessly pursuing clarity in your leadership role?

From Storytelling to Storyboarding

 

Storytelling is probably the oldest form of communication. John Hench, Disney Legend and former Senior VP of Creative Development, used to insist that storytelling was ‘in our genes.’ – Tom Fitzgerald, The Imagineering Workout

Storytelling has played a vital role in our survival – allowing us to share information, knowledge, and values from generation to generation. Story is the medium through which we receive our early learning as to right and wrong, good versus evil, reward and punishment, social values, etc.

We respond to storytelling. It engages our attention; no matter how old we get, who doesn’t love a good story?

Understanding this, Walt Disney created a technique in the early days of his cartoon films that helped illustrate the flow and continuity of stories – the storyboard.

Donald Duck storyboard, circa 1937 - courtesy of Tom Simpson

Donald Duck storyboard, circa 1937 – courtesy of Tom Simpson

Storyboards are tools that allowed Walt and his artists to envision a film prior to production. It allowed his team to have a shared vision of the story they were telling and how it would unfold. As a bonus to driving the creative development, it also offered a cost-effective way to experiment with a film early on, so that when production began, costs could be minimized.

Decades later, the tradition of storyboards continues on, though it has long expanded past just films. At Walt Disney Imagineering, rides, shows, and films for Disney’s theme parks around the world are the objects of regular storyboarding.

Starting with brainstorm sessions, the Imagineer’s first thoughts, ideas, images, and feelings about the story they are creating are captured on note cards and quick sketches.

The storyboards are worked, re-worked, rearranged, and edited until the story is strong and clear. Only then will production proceed.

At Walt Disney Imagineering, everything they do revolves around the story – and storyboards have remained an essential tool in helping them tell the story.

What story are you trying to tell?

Let it start with words and images to single note cards pinned on wall. Step back and look at the story you are trying to tell. Rearrange, edit, and add to the cards. Work at it – hard – until the story is just like you want to tell it.

Now, it’s time to tell the story…

 

part of a series of ideas to help shape and tone your creative muscles

Inspired and adapted from The Imagineering Workout

 written by The Disney Imagineers

Imagineering logo

Practice the Process of Inspiration to Generate Ideas

An exceptional concept depends on good process as well as pure inspiration.

One of my favorite shows at Walt Disney World’s Magic Kingdom is Mickey’s PhilharMagic. In the image below, notice the music notes in the background circling around the showcases in the gift shop at the exit from the theater. They’re not random. If you hum them, you will get the opening to Paul Dukas’ The Sorcerer’s Apprentice – one of the most memorable sights and sounds from Disney’s Fantasia, and the core idea in Mickey’s PhilharMagic.

WDW Apr16 MK MickeyPHM

That’s the magic that “Process Practice” can produce!

Being aware of the design process and knowing what phase the team and the idea are in is a big part of the show producer’s job. You probably aren’t a producer, but all leaders have a role in pulling various people and resources together in creating something – which is the role of a producer.

Inspiration generates ideas, and the process helps to shape efforts in a way to keep the team moving towards a fully developed idea.

It’s time for you to “get” it…

  • Get going. Toss a bunch of ideas out. Direction often comes from joyous chaos.
  • Get excited. Brainstorm. Dream. Take tangents. Notice where ideas go, what’s cool about them, and incorporate this into the design.
  • Get committed. Set up a regular project meeting time, discuss ideas, or just sit and stare at the wall. Ideas will come either way.
  • Get doughnuts or cookies and some toys. Brainstorming sessions go better when food or toys are around.
  • Get different opinions. Listen to someone else’s point of view and listen for things that improve the design.
  • Get confused. Ask yourself hard questions that you can’t answer.
  • Get unstuck. Try a different direction. Throw out an impossible action. Debating a wrong answer can help reveal the correct one.
  • Get your hands dirty. Build a rough model or stage a reading. You will learn more from this than from any debate, and you’ll learn it in time to fix things.
  • Get reactions. Show the idea to others. Listen to what they say, especially if it isn’t what you want to hear.
  • Get it on paper. Take everything you’ve learned and write a description of the goals and details of the design. If you write convincingly, you’ve probably got a good idea.

If everyone is comfortable with the process, the team members have the freedom to generate the best ideas for their project.


part of a series of ideas to shape and tone your creative muscles

Inspired and adapted from The Imagineering Workout

Imagineering logo

The Disney Imagineers

Sue Bryan, Senior Show Producer