Edison’s Four Phases of Collaboration

As noted in yesterday’s post, I’m learning a whole new definition of “collaboration” in my role of Vision Room Curator at Auxano.

Webster’s defines collaboration as “the act or process of collaborating” – meh.

According to Sarah Miller Caldicott, great grandniece of Thomas Edison and author of the book Midnight Lunch, Edison viewed true collaboration as a value creation continuum. If one were to find a single notebook entry capturing Edison’s definition of true collaboration, Caldicott believes it would read something like this:

Applying discovery learning within a context of complexity, inspired by a common goal or a shared purpose.

True collaboration for Edison operated like an invisible glue that fused learning, insight, purpose, complexity and results together in one continuous effort.

Translating Edison’s decades of groundbreaking practices into language for the 21st Century leader, Caldicott has developed a four-phase model of the collaboration process.

 How do we create the foundation for true collaboration to flourish?

Phase 1 – Capacity: Select small, diverse teams of two to eight people who will thrive in an environment of discovery learning and collegiality.

 How can our collaboration team reframe the problem at hand, driving the greatest range of creativity and breakthrough solutions?

Phase 2 – Context: Focus the outlook of the team toward development of new context that broadly frames the problem or challenge under consideration. Use a combination of individual learning plus hands-on activities to drive perspectives for potential solutions.

 Can the collaboration team stay the course and continue forward despite disagreements?

Phase 3 – Coherence: Maintain collaboration momentum, creating frameworks for progress through inspiration, and inspirational leadership even though disagreements may exist. Newly discover, or re-emphasize, the shared purpose that binds the team together.

How can our collaboration team leverage internal and external networked resources nimbly and with speed?

Phase 4 – Complexity: Equip and reskill teams to implement new ideas or new solutions using internally and externally networked resources, rapidly accessing or managing complex data streams the team must navigate. Leave a footprint that contributes to a broader collective intelligence.

Edison leaves us a legacy we can return to over and over again as we newly shape a future that embraces the highest and best of our collaborative spirit.

If we did all the things we are capable of doing, we would literally astound ourselves.    –Thomas Edison

Go Aheadastound yourself…

A multi-part series being reposted in honor of Thomas Edison’s birth February 11, 1847

Innovation Competency # 5 – Super-Value Creation

One definition of innovation is “the process of creating and delivering new customer value in the marketplace.” Thomas Edison’s philosophy of value was “bringing out the secrets of nature and applying them for the happiness of man.”

Authors Michael Gelb and Sarah Miller Caldicott, writing in Innovate Like Edison, call this approach super-value creation.

Why “super”? Because it suggests creating value above and beyond your competitors. It is the ultimate innovation competency. Edison knew of “no better service to render during the short time we are in this world.”

Once he had gathered information about openings in the market and the needs of the consumer, Edison analyzed how his observations meshed with what his laboratories could deliver – or could learn to deliver. He then calculated how much it would cost to go after the market –or markets – he had in mind, creating an innovation plan including commercialization options. Finally, he placed the finish touch on his products: the mystique of the Edison brand name.

Edison was a master at anticipating trends and spotting gaps in the marketplace. His approach used both analytical and intuitive tools to help determine market size and the best target audience.

Thomas Edison drew customers to his products with sophisticated branding techniques plus a wide array of media and communication tools. Using Edison’s ideas of super-value creation as your guide, you can learn how to design a business model that is best suited for your ideas, or for your organization and its innovation endeavors.

Read on overview of Edison’s Five Competencies for Innovation here.

This material adapted from Innovate Like Edison, by Michael J. Gelb and Sarah Miller Caldicott

A multi-part series being reposted in honor of Thomas Edison’s birth February 11, 1847

Next: An introduction to Sarah Miller Caldicott’s book on innovation, Midnight Lunch

Innovation Competency #4 – Master-Mind Collaboration

What happens when you combine the talents of a British textile merchant, a Swiss watchmaker, an American mathematician with a master’s degree in physics, an Irish electrician, a German glassblower, and African-American electrical engineer, and a partially deaf telegrapher?

For Thomas Edison, the result was a world-beating team of collaborators who churned out hundreds of commercially viable patents and products.

Although Edison was an incomparably brilliant independent innovator, he understood and valued the importance of working with others. He knew he needed a trustworthy team of collaborative employees who cold illuminate his blind spots and complement his talents.

The word “collaboration” comes from the Latin root collaborare, meaning “to labor together, especially intellectually.” The term “master-mind” was introduced by success expert Napoleon Hill to refer to a very high level of collaboration. He defined it as a “coordination of knowledge and effort in a spirit of harmony, between two or more people, for the attainment of a definite purpose.” Hill emphasized that when people come together with their passions aligned with common goals, they can multiply their individual intelligence in an expanding framework of positive, creative energy. Hill witnessed the living expression of this idea in the laboratories of Thomas Edison.

Contemporary sociological and psychological studies demonstrate consistently that the collaborative, open model developed by Edison optimizes the confluence of creativity, strategy, and action.

Edison’s approach to master-mind collaboration allowed his teams to be exceptionally productive in generating, developing, and testing his innovations. Edison always understood, however, that the ultimate purpose of all their efforts was to crate exceptional value for their customers.

Next: Super-Value Creation

Read on overview of Edison’s Five Competencies for Innovation here.

This material adapted from Innovate Like Edison, by Michael J. Gelb and Sarah Miller Caldicott

A multi-part series being reposted in honor of Thomas Edison’s 166th birth February 11, 1847

Innovation Competency #3 – Full-Spectrum Engagement

When you are overworked and stressed out it’s very difficult to focus effectively on innovation. How can you successfully manage a massive workload, like Edison did, without succumbing to exhaustion and burnout?

Time management isn’t the answer.

Edison understood that although time on the clock was limited, the wellspring of creative inspiration was boundless. He drew on a seemingly endless source of energy and he had a remarkable range of expression.

No matter what he was doing, he was fully engaged, living life in the present. His ability to move freely, efficiently, passionately, and creatively through a day’s many activities and roles was a critical aspect of his success method. Edison discovered an optimal rhythm to facilitate amazing stamina and high performance.

Authors Michael Gelb and Sara Miller Caldicott, writing in Innovate Like Edison, call Edison’s approach full-spectrum engagement. It is a competency that you can cultivate to access the same boundless energy that fueled Edison. His approach balanced work and play, solitude and collaboration, concentration and relaxation.

Edison knew the value of how to discover simplicity and clarity in the midst of ambiguity and complexity.

Next: Master-Mind Collaboration

Read an overview of Edison’s Five Competencies for Innovation here.

This material adapted from Innovate Like Edison, by Michael J. Gelb and Sarah Miller Caldicott

A multi-part series being reposted in honor of Thomas Edison’s 166th birth February 11, 1847

Innovation Competency #2 – Kaleidoscopic Thinking

Edison’s ability to generate a vast range of ideas drove his world-beating approach to practical solution finding. He could consider many problems at the same time and was able to look at each one from multiple angles. At the height of his exploration into electrical power, for example, he worked on forty projects simultaneously. Edison credited his remarkable facility for making creative connections to his “mental kaleidoscope.”

Kaleidoscopic thinking is the term Michael Gelb and Sarah Miller Caldicott developed for Edison’s unparalleled approach to practical creativity. He had strategies for juggling multiple projects and how to “turn a problem around” from every angle. Kaleidoscopic thinking will help you develop your ability to generate ideas, make creative connections, and discern patterns. Using both your imagination and your reasoning ability, you can discover how to liberate your mind from the constraints of habitual thinking. Edison cultivated the use of metaphors, analogies, and visual thinking. His down-to-earth way of picturing things first in his mind’s eye and then on paper is surprisingly easy to learn.

Edison’s kaleidoscopic mind brought forward revolutionary ideas that changed the way we live. In bringing the world electric light, Edison bucked conventional wisdom. His ability to manage dozens of projects simultaneously at the height of developing his electrical power system stands as testimony not only to his exceptional kaleidoscopic thinking abilities, but his capacity managing complexity is a key skill covered in Competency #3: Full-spectrum Engagement.

Next: Full-Spectrum Engagement

Read on overview of Edison’s Five Competencies for Innovation here.

This material adapted from Innovate Like Edison, by Michael J. Gelb and Sarah Miller Caldicott

A multi-part series being reposted in honor of Thomas Edison’s 166th birth February 11, 1847

Innovation Competency #1 – Solution-Centered Mindset

The phenomenon of seeing what we expect or want to see is called “mindset.” It functions all the time, consciously or unconsciously, for better or worse. Your mindset reflects your sense of purpose, and your sense of purpose organizes your purpose. In other words, purpose determines perception.

A solution-centered mindset gives you access to a wide range of tools for innovating.

Thomas Edison’s purpose was clear: “bringing out the secrets of nature and applying them for the happiness of man.” He believed that his success was inevitable and this belief energized his every endeavor. Edison’s unwavering focus on finding solutions allowed him to embrace incredibly complex challenges and overcome many setbacks.

His solution-centered mindset allowed him to embrace seemingly fantastic goals – like lighting the world – and make them come true. Edison aligned his goals with his passions and cultivated a powerful sense of optimism that had a magnetic, positive effect on his coworkers, investors, customers, an d ultimately the entire nation. It’s called charismatic optimism.

Edison’s passion for his goals and his charismatic optimism were nurtured by an unrelenting desire to learn, especially by reading. Throughout his life, Edison devoured books, plays, journals, magazines, scientific papers, and newspapers. Edison’s voracious reading created a constant stream of ideas, insights, and inspiration that led him to breakthrough solutions. His never-ending quest for greater depth and breadth of knowledge helped him develop an unprecedented approach to experimentation in service of innovation. His experiments were characterized by a remarkable combination of persistence and rigorous objective that accelerated his success.

A solution-centered mindset is the launching pad for the realization of your most ambitious innovation objectives and the fulfillment of your highest personal aspirations.

Next: Kaleidoscopic Thinking

Read an overview of Edison’s Five Competencies for Innovation here.

This material adapted from Innovate Like Edison, by Michael J. Gelb and Sarah Miller Caldicott

A multi-part series being reposted in honor of Thomas Edison’s birth

February 11, 1847

Turning On the Light: Learn to Innovate Like Edison

Every organization – not just business – needs one core competence: innovation. –Peter Drucker

Thomas Edison was the most outstanding figure in an era marked by an extraordinary confluence of American innovation – including the work of Alexander Graham Bell, Henry Ford, George Eastman, Harvey Firestone, John D. Rockefeller, George Westinghouse, and Andrew Carnegie – that accelerated America’s leadership in global business.

Edison understood that innovation is much more than invention. Through the establishment of his two extraordinary laboratories at Menlo Park and West Orange, NJ, Edison drove innovation on many levels, including strategic technological, product/service, process, and design innovations.

How did Edison excel in so many different kinds of innovation?

courtesy greenster.com

courtesy greenster.com

Innovate Like Edison presents Thomas Edison’s essential approach to innovation success. His approach is based on what authors Michael Gelb and Sarah Miller Caldicott call The Five Competencies of Innovation. The five competencies are comprised of a total of twenty-five elements – building blocks – that support them.

The five competencies and twenty-five elements represent a core curriculum for you to achieve innovation literacy. If you are new to innovation, there’s no better way to get started on the journey. Innovate Like Edison is a guidebook enabling you to thrive in a world that increasingly rewards efforts. Ready to start classes?

Edison’s Five Competencies of Innovation

Solution-Centered Mindset

  • Align Your Goals with Your Passions
  • Cultivate Charismatic Optimism
  • Seek Knowledge Relentlessly
  • Experiment Persistently
  • Pursue Rigorous Objectivity

Kaleidoscopic Thinking

  • Maintain a Notebook
  • Practice Ideaphoria
  • Discern Patterns
  • Express Ideas Visually
  • Explore the Roads Not Taken

Full Spectrum Engagement

  • Intensity and Relaxation
  • Seriousness and Playfulness
  • Sharing and Protecting
  • Complexity and Simplicity
  • Solitude and Team

Mastermind Collaboration

  • Recruit for Chemistry and Results
  • Design Multidisciplinary Collaboration Teams
  • Inspire an Environment of Open Exchange
  • Reward Collaboration
  • Become a Master Networker

Super-Value Creation

  • Link Market Trends with Core Strengths
  • Turn In to your Target Audience
  • Apply the Right Business Model
  • Understand Scale-up Effects
  • Create an Unforgettable Market-moving Brand

As you scan the 5 Competencies and 25 Elements above, consider how you might apply them to your most important innovation challenges. Think about questions like:

  • How did Edison develop his resilient, creative, and optimistic attitude toward life?
  • How did he find the right people to hire?
  • Why did he choose the collaborators he did?
  • What techniques did Edison use to teeth his ideas and then scale them up?
  • Are there implicit “rules” to follow in Edison’s approach to innovation?

Next:  Solution-Centered Mindset

A multi-part series being reposted in honor of Thomas Edison’s birth February 11, 1847

The Basic Four of Leadership: # 2 – Communicate

A senior leader’s job isn’t to have all the ideas or even most of them. Her job is to communicate corporate goals to employees and motivate them to achieve them. – Adrian Gostick and Chester Elton

A 200,000-person study by the Jackson Organization confirmed that managers who achieve enhanced business results are significantly more likely to be seen by their employees as strong in the Basic Four areas of leadership:

  • Goal Setting
  • Communication
  • Trust
  • Accountability

Authors Adrian Gostick and Chester Elton used that study as a foundation in their book The Carrot Principle, adding on the accelerator of frequent and effective recognition to illustrate that the relationship between recognition and improved business results is both highly predictable and proven to work.

As in all good things, you must start with the basics.

Communicating Openly

When you stop to think about it, communication within an organization is going to happen without a leader’s active participation. Communication is happening every day among employees. If a thing or a person or an event exists in an organization, someone, somewhere, is talking about it. So when a leader fails to constantly and openly communicate “who we are and what’s important,” the conversation doesn’t stop. The dialogue among employees just goes in a different direction, and the organization’s culture develops away from the leader’s influence, goals and priorities.

So what do leaders who openly communicate do? For starters:

  • Set clear guiding values and goals
  • Discuss issues facing the organization and the team – not just the big decisions and announcements
  • Pass on all useful bits of information to employees, especially those that involve change initiatives or that personally affect employees
  • Make time for employees and listen intently when they express opinions and concerns
  • Welcome open discussion from team members about rumors they hear
  • Respond promptly to team member requests for more information
  • Go up their own chain of command to fill in the details they don’t know
  • Introduce employees to other key individuals in the organization, sparking dialogue
  • Give employees online access to relevant databases

Leaders communicate on many other levels as well. They communicate by example, gesture, their decisions, what they value, and what they celebrate, what they reward and what they don’t reward, and their actions.

The one thing they can’t do is communicate from their office.

While meetings, conference calls, and reports are all important, the things that keep leaders in their offices are nowhere near as important as open communications with their team.

It’s impossible to lead people without open communication.

And that requires you to open your door and take a walk…

Adapted from The Carrot Principle by Adrian Gostick and Chester Elton

Part 3 of a series

Part 1

Part 2

The Basic Four of Leadership: # 1 – Goal Setting

A 200,000-person study by the Jackson Organization confirmed that managers who achieve enhanced business results are significantly more likely to be seen by their employees as strong in the Basic Four areas of leadership:

  • Goal Setting

  • Communication

  • Trust

  • Accountability

Authors Adrian Gostick and Chester Elton used that study as a foundation in their book The Carrot Principle, adding on the accelerator of frequent and effective recognition to illustrate that the relationship between recognition and improved business results is both highly predictable and proven to work.

As in all good things, you must start with the basics.

Setting Clear Goals

The work life of many employees today is seen as a meaningless task with no end in sight. Too many organizations are operating in a vacuum where team members and even their leaders have no idea what is valued. Deprived of direction, team members coast along, getting nowhere fast.

Whoa – did those words just describe the organization that you are a part of? GASP – even your church?

It doesn’t have to be that way.

While leaders cannot often change the tasks in their organizations, they can change team members’ attitudes toward those tasks by setting clear team goals. Be defining the purpose of a task and tying it to a desirable end result, effective leaders infuse work with meaning and purpose. The task remains the same, but its significance in team members’ minds skyrockets.

Great leaders infuse their team with a clear sense of purpose. They not only explain the mission to the organization in terms of serving others, acting with integrity, being the best in their category, and so on, but how that grand, overarching mission applies to specific goals for their team and each individual’s daily work.

Teams need clarity from their leaders: clarity of goals, clarity of progress, and clarity of success. Leaders who provide clarity set an optimistic tone for the future.

A leader has to focus every day on gaining alignment with what matters most to the organization. Achieving goals should be noticed and rewarded while variances from the mission and values should necessitate quick action.

Goal setting may seem to be a basic management skill, but it is rare to find a manager who does this effectively. If you were to think back to an effective manager or leader you’ve had in the past, chances are they not only helped you understand the direction of the team, but how you as an individual contribute to that direction.

The power of a clearly communicated goal is amazing. Cultures around the world from all time periods have created epic myths about journeys through danger, despair, and ultimately, triumph. What makes the journey and its trials worthwhile is the hero’s noble purpose – his goal. Those stories live on today…

Isn’t it time for you to create an amazing legend of your purpose (goal) that permeates deeply within and through every member of your team?

Next: The Basic Four – Communication

Adapted from The Carrot Principle by Adrian Gostick and Chester Elton

Part 2 of a series

Part 1

Impact – Measure and Increase Your Presentation’s Impact on Your Audience

We are competing for relevance.    – Brian Solis

Award-winning author and presentation expert Nancy Duarte has a new book out: HBR Guide to Persuasive Presentations. This is the final part of a series outlining of each of the book’s sections as well as zeroing in on a specific topic.

Section 7: Impact

  • Build relationships through social media – engage with users so they’ll engage fully and fairly with your ideas
  • Spread your ideas with social media – facilitate the online conversation
  • Gauge whether you’ve connected with people – gather feedback in real-time and after your talk
  • Follow up after your talk – make it easier for people to put your ideas into action

As a visual learner, I have images and objects around my office that help me keep things top of mind. One very prominent image is a diagram from Bert Decker’s book You’ve Got to Be Believed to Be Heard. It shows a presenter’s journey from information (focusing on education) to influence (focusing on motivation). If you are not urging your audience to do something, to take action, you should have just sent a memo.

The final section of Duarte’s book challenges you to do just that. All the ideas above are great, but here’s a little more about one that many presenters would run from:

Spread Your Ideas with Social Media

Use social media content the way you use stories, visuals, and sound bites: to reinforce and spread your message.

Social media activity usually spikes during a presentation, with moderate chatter beforehand and afterward. Facilitate the conversation at its peak by:

  • Streaming your presentation – post a live video stream of your talk so people can attend remotely
  • Time-releasing message and slides – use technology to automatically push key messages out at key moments during the presentation
  • Select a moderator – enlist a colleague to keep the social media thread constructive
  • Repeating audience sentiment – use the moderator to repeat and validate what live audience members are saying
  • Post photos of your talk – enlist someone to photograph your presentation and post online
  • Encourage blogging – invite bloggers, journalists, and social media specialists to attend and cover your presentation

If it’s worth speaking about the first time, it’s worth doing all you can to keep people talking about it.

This is the final part of a series looking at Nancy Duarte’s new book HBR Guide to Persuasive Presentations, highly recommended for all leaders.

When audiences see that you’ve prepared – that you care about their needs and value your time – they’ll want to connect with you and support you. You’ll get people to adopt your ideas, and you’ll win the resources to carry them out.

Leaders speak.

Part 1

Part 2

Part 3

Part 4

Part 5

Part 6

Part 7