Design Like Apple

John Edson is president of Lunar, a leading global design firm that has worked with Apple on many products. Edson’s book Design Like Apple uncovers the lessons from Apple’s singular approach to product creation, manufacturing, delivery, and customer experience.

From his earliest days at Apple, Steve Jobs set the standard that all products should be “insanely great.” Continuing that standard today, Apple sees design as a tool for creating beautiful experiences that surprise and delight, but also convey a point of view down to the smallest detail – from the tactile feedback of a keyboard to the out-of-the-box experience of an iPhone package. The entire Apple organization is designed to give top priority to design considerations.

Design Like Apple is subtitled “Seven Principles for Creating Insanely Great Products, Services, and Experiences.” Here are the seven principles with a short description:

  • Design makes all the difference – beauty, ingenuity, and charisma create a unique competitive advantage
  • Design the organization – nurture taste, talent, and a design culture
  • The product is the marketing – great products sell themselves
  • Design is systems thinking – product and context are one
  • Design out loud – prototype to perfection
  • Design is for people – connect with your customer
  • Design with conviction – commit to a unique voice

The content of Design Like Apple is a fascinating read, but the design of the book itself is amazing – this is a book that you won’t want to get on Kindle or other e-reader, but instead hold in your hands as you see how the author practices the book’s message in its own design.

You may wonder why I’m recommending this book for further study by leaders in ChurchWorld. That’s simple:

Leaders are designers.

The sooner you accept and apply that statement, the better off  you will be as a leader.

inspired by and adapted from Design Like Apple by John Edson

Design Like Apple

I plan to dive into the individual principles at a later date, but if you are curious about design and leadership, take a look at these posts:

12 Best Books of 2012

Making a “Best of” list is always hard – it’s a very subjective process, driven by my personal tastes, professional needs, and plain curiosity.

I’ve always been a voracious reader – a cherished habit passed down to me by my late father. In the past year, though, I’ve been able to ramp it up considerably because of my role as Vision Room Curator.

It’s not only a pleasure to read, it’s part of my job description – how cool is that?

Even so, it’s also hard to narrow it a “Best of” list down: in 2012, my reading included:

  • 127 books checked out from my local library
  • 68 print books purchased
  • 31 books received for review
  • 75 digital books on my Kindle

I also perused dozens of bookstores on my travels, writing down 63 titles for future review and/or acquisition. There are also a lot of late releases just coming out that I don’t have time to take a look at – yet. Be that as it may, here is my list of my 12 favorite books published in 2012.

Outside In

  Outside In

Guest Experiences for ChurchWorld is my passion, and this book by Harley Manning and Kerry Bodine will provide churches a “go-to” manual for years to come

 

Deep and Wide

Deep and Wide

Andy Stanley and Northpoint Ministries have a solid model that all churches would do well to study – not to duplicate, but to understand how to impact your community for Christ.

 

Center Church

Center Church

Tim Keller delivers a textbook for doing church; possibly the most important church theology/leadership/practical book in a decade

 

The Advantage

   The Advantage

Patrick Lencioni captures the concept of clarity (he uses the phrase “organizational health”) like no business thinker today

 

The Icarus Deception

   The Icarus Deception

Seth Godin’s most recent book is probably the most challenging personal one I’ve read – and that’s saying a lot!

 

The Lego Principle

   The LEGO Principle

Joey Bonifacio writes in a simple, profound way about the importance of “connecting” in relationships that lead to discipleship

 

Missional Moves

   Missional Moves

Rob Wegner and Jack Magruder in a quiet, unassuming way, illustrate how Granger Community Church is transforming into a community of believers reaching their community – and the world.

 

Lead with a Story

Lead with a Story

Paul Smith delivers a powerful tool to enhance the leader’s skill in storytelling.

 

Design Like Apple

Design Like Apple

John Edson delivers a stunningly designed book that challenges the reader to understand and utilize Apple’s principles of design

 

 

Better Together

   Better Together

Church mergers (and closings) are going to be a huge event in the next decade; Jim Tomberlin and Warren Bird give an excellent resource on how to survive and thrive throughout the process.

 

Quiet

   Quiet

Susan Cain writes the book I’ve been waiting for over 30 years – because I am an introvert leader.

 

 

Midnight Lunch

   Midnight Lunch

Sarah Miller Caldicott delivers a powerful primer for collaborative teamwork.

 

 

HBR Guide to Persuasive Presentations

   HBR Guide to Persuasive Presentations

Nancy Duarte is not just a great writer – she knows how to deliver a great presentation from the first idea to the final applause.

 

 

Okay, it’s not 12 – but it is a baker’s dozen!

Let’s see – there’s still over 2 weeks left in 2012 – plenty of time to find a good book – what do you recommend?